June 6, 2018 E-Commerce Website Design 0

SMALL BUSINESS E-COMMERCE SITE

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Client

Piano Héritage - Laval, QC

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Tags

WordPress, SEO, Web Design, WooCommerce, Moneris, Google Analytics, Google Adwords

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Project url

https://www.pianoheritage.com

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The client had a one page website with Netfirms. We convinced them that with their unique product offering that they were missing out on thousands of monthly searches in their city. We originally built a low-budget custom website for them several years ago using only HTML and CSS and maximized their SEO.

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After seeing their sales grow by 50% in the first year, the business owner was convinced. We moved their site to a Joomla! platform in order to integrate a Content Management System and streamline the updating process as their inventory changes monthly. In conjunction with those changes, we implemented a Google Adwords campaign and tracked the progress with Google Analytics. Their sales doubled each year for the next few years. We recently updated their site to WordPress with WooCommerce as the E-Commerce solution as we’re finding that platform to be the best all-around for SMB’s. Piano Héritage is now one of the top Yamaha dealers in all of Quebec, thanks to their willingness to accept new online strategies and great customer service.

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Google and Bing Local Business Listings were updated with the correct info and settings were adjusted to ensure that their business was easily found with map searches on both platforms.

Programming 25%

usability & design 20%

testing 20%

SEO 35%